Get ready. Learn to expertly communicate your key messages.
Many people feel anxious about conducting media interviews, but the experience doesn't have to be nerve-wracking. In fact, with the right preparation from E & G, your spokespeople will be able to expertly communicate your company's key messages.
In our media training sessions, we will:
- Educate your spokespeople about the evolving media landscape.
- Prepare and practice your key messages.
- Discuss the importance of body language.
- Teach your spokespeople how to "block" difficult questions and "bridge" back to your messages.
- Provide tips for your spokesperson to stay in control of the interview - no matter what the reporter asks.
- Practice, practice, practice
- Provide constructive critiques to improve your spokesperson's techniques.
- Ensure that your spokesperson is comfortable and confident in interview situations.
E & G's media training also helps our clients prepare for other public speaking opportunities, including speeches, presentations and roundtable discussions.
